INDUSTRIAL PROJECTS

PHILIPS HAND STEAMER

A hand steamer designed to complement the product range led by the Philips Sneaker Cleaner GCA1000/60.

CONCEPT

With the Sneaker Cleaner GCA1000/60, Philips successfully introduced a product tailored to a younger audience. Its modern color palette, intuitive usability, and sleek design have established it as a standout item in the Philips lineup.

Building on this success, the vision is to extend the range with a practical, everyday solution for effortlessly refreshing clothes: a versatile and stylish hand steamer.

2 objects for a new range of products

A hand steamer that adopts the same graphic design language as the Sneaker Cleaner is a natural and strategic addition to the Philips product range. By leveraging the modern, minimalist aesthetic and vibrant color palette that resonate with a younger, design-conscious audience, the hand steamer not only reinforces brand identity but also ensures visual coherence across the lineup.

 

This consistency creates a seamless connection between the products, appealing to customers who value style as much as functionality. Furthermore, the hand steamer complements the practicality and ease of use of the Sneaker Cleaner, offering a lifestyle-oriented solution for everyday needs. Together, these products embody Philips’ commitment to combining innovation with design to enhance the modern consumer’s daily routines.